| DATE: |
COVERED IN CLASS: |
| Tues 8/31/04 |
Discussion will focus on a general introduction
to the class. The syllabus will be distributed
and reviewed. Course expectations will be defined. The role of
BusinessWeek in this class will be discussed. |
| Thurs. 9/02/04 |
We will meet in the Hansen Hall Computer Lab
(#023). During this class we're get introduced to the Business Strategy Game.
Complete before lab: Go on-line at
www.bsg-online.com and read the information section of the business
simulation game. Bring your access code to lab with you. |
| Tues. 9/7/04 |
There will be a short quiz on chapter 1 of the
Pearce/Robinson text. Have that read, as well as the section on SWOT
analysis on pp. 166-169. We'll conduct an exercise using SWOT. |
| Thurs. 9/7/04 |
We'll be using computer lab time to work on
Practice One decisions. Spend some "computer time" before you come to lab,
so that you are familiar with how the program works. |
| Tues. 9/14/04 |
There will be a short quiz on chapter 2. We'll
discuss working with mission statements. |
| Thurs. 9/16/04 |
We'll be using computer lab time to review
practice one decisions. Have your reports printed out so that you can make
notes in the margins. Start working on Practice year 2 decisions. |
| Tues. 9/21/04 |
There will be a short quiz on chapter 3. We'll
discuss dealing with the external environment. Most of you should be
receiving your BusinessWeek magazine by now. Each week, spend some
time reading the major articles. Be sure to keep all of your magazines,
for we'll be using them for discussion later this semester. |
| Thurs. 9/23/04 |
We'll be starting over "for real" with the
simulation, and will work on making Year 11 decisions. |
| Tues. 9/28/04 |
There will be a short quiz on chapter 4.
We'll be discussing global issues as it relates to business. We'll also look at
Coca-Cola's international marketing strategies, and explore Korean and
American consciousness structure differences. |
| Thurs. 9/30/04 |
We'll be making Year 12 decisions. |
| Tues. 10/5/04 |
Exam 1. Please refer to the study guide
that was distributed in class on Tues. 9/28/04 |
| Thurs. 10/7/04 |
We'll be making Year 13 decisions. Don't
forget that your Year 13 decisions and Quiz 2 are due by 11:59 p.m. on Monday,
Oct. 11 |
| Tues. 10/12/04 |
There will be a short quiz on chapter 5. We'll be
covering internal analysis (also called company profiles), including studying SW
Airlines functional strategy strengths. |
| Thurs. 10/14/04 |
We'll be making Year 14 decisions. Be sure
that you are working on your strategic plan and are aware that the deadline is
11:59 p.m. on Monday, October 18. As you know, I'll be out of state at a
research conference, but a lab monitor will be in HH computer lab for you during
class time. |
| Tues. 10/19/04 |
There will be a short quiz on chapter 6. We'll be
discussing the role of grand strategies in strategy formulation. |
| Thurs. 10/21/04 |
We'll be making Year 15 decisions. Are you
keeping up on your reading of the BusinessWeek magazines? |
| Tues. 10/26/04 |
There will be a short quiz on chapter 7. We'll be
discussing strategic analysis and choice. |
| Thurs. 10/28/04 |
We'll be making Year 16 decisions, discussing the
upcoming stockholder's report and determining the report presentation order. |
| Tues. 11/2/04 |
There will be a short quiz on chapter 8. We'll be
discussing portfolio matrix analysis. You'll receive a review guide for the
upcoming exam. Look on the grading portion of the course webpage to see the
final tally of your quiz scores. |
| Thurs. 11/4/04 |
The entire lab will be devoted to working on the
upcoming stockholder's reports. |
| Tues. 11/9/04 |
Exam 2. Please refer to the study guide
that was distributed in class on Tues. 11/2/04 |
| Thurs. 11/11/04 |
Veteran's Day Holiday - No class. |
| Tues. 11/16/04 |
Strategy in Action (Dr. Mark Berdahl). Attendance
required. |
| Thurs. 11/18/04 |
Stockholder Report Presentations |
| Tues. 11/23/04 |
Stockholder Report Presentations |
| Thurs. 11/25/04 |
Thanksgiving Day - No class |
| Tues. 11/30/04 |
Final Stockholder Report Presentation.
Strategy in Action - BusinessWeek discussion of Innovation |
| Thurs. 12/2/04 |
We'll be working on Year 19, and will receive
feedback on the stockholder's reports and your BusinessWeek report. |
| Tues. 12/7/04 |
Strategy in Action - BusinessWeek discussion of
Eddie Lampert and the K-Mart/Sears merger. |
| Thurs. 12/9/04 |
Receive feedback on your 2nd BusinessWeek report.
Discuss BSG and Peer Evaluation. Receive and start work on final
management audit (summary). |
| Thurs. 12/16/04 |
2:00 p.m. deadline for final management audit.
Check decision cycle for Peer Evaluation deadline. I encourage you to submit
your materials as soon as you have completed them instead of waiting until right
before the deadline. Grades will be posted on WebAdvisor. |